Email authentication has shifted from a “nice-to-have” to a critical security layer for all modern businesses—especially managed service providers (MSPs) responsible for protecting multiple client domains. With phishing and spoofing attacks evolving at record speed, MSPs must provide visibility, control, and enforcement over their customers’ email-sending ecosystems.
This is where DMARC reporting platforms come into play. While the DMARC protocol itself provides powerful protection, raw XML reports are nearly impossible for MSPs to parse manually across dozens or hundreds of client domains. A strong reporting platform transforms that XML into actionable insight—helping MSPs detect unauthorized senders, diagnose authentication failures, manage third-party services, and guide clients from monitoring to full enforcement.
Two of today’s major players are DMARCReport and Valimail. Both provide reporting and visibility, but their focus, pricing, usability, and feature depth differ dramatically—especially for MSPs.
In this expanded, in-depth comparison, we’ll analyze DMARCReport vs Valimail across:
- Reporting depth
- Sender classification
- UI/UX
- Automation
- Multi-tenant MSP management
- Pricing structures
- Integrations
- Advanced features
- Security insights
- Scalability
By the end, you’ll have a complete understanding of which platform best fits your MSP’s workflow, budget, and client needs.
DMARCReport vs Valimail: Head-to-Head Overview
| Category | DMARCReport | Valimail |
| Primary Audience | MSPs, IT consultants, agencies | Enterprises, large orgs, identity-focused IT |
| Reporting Detail | Deep, highly readable, source-first | High-level dashboards, identity-routed |
| MSP Multi-Tenant | Native, simple | Possible but heavier |
| Pricing | Transparent, MSP-friendly | Enterprise-tier pricing |
| Automation | Light, practical | Strong enterprise enforcement automation |
| UI/UX | Clean, fast, intuitive | Polished but complex |
| Integrations | Flexible & lightweight | Identity + enterprise suites |
| Best For | MSPs managing many client domains | Large corporations with complex ecosystems |
DMARCReport vs Valimail: Key Features Breakdown
We’ll break down each platform in depth—but first, let’s establish what MSPs actually need from a DMARC reporting solution.
What MSPs Expect From a DMARC Platform
1. Multi-Tenant Client Management
Managing separate dashboards, reports, alerts, and administration for many clients is essential.
2. Clear, Readable Reporting
MSPs need reporting that clients can understand—not bloated XML.
3. Accurate Sender Source Identification
Auto-grouping services like:
This is crucial for troubleshooting.
4. Efficient Onboarding
MSPs need to onboard:
- 20
- 50
- 100+ client domains
without friction.
5. Predictable, Non-Enterprise Pricing
Enterprise pricing structures don’t scale for MSP business models.
Platform Deep Dive
DMARCReport: Built for MSPs Who Need Clarity, Scalability & Speed
DMARCReport is designed specifically to help MSPs interpret DMARC data across many environments. Its biggest strength is its clear, highly actionable interpretation of DMARC XML—unpacking everything from source-based failures to SPF/DKIM alignment issues.
Below is an expanded breakdown of what makes DMARCReport stand out.
1. DMARC Reporting Depth & Readability
Unlike platforms that produce broad dashboards or identity-focused summaries, DMARCReport turns raw XML into incredibly detailed, human-readable visibility.
Detailed per-source summaries include:
- Source IP
- Reverse lookup
- Abuse risk
- Authentication alignment
- Pass/fail patterns
- Volume trends
- Whether the source is legitimate, new, or suspicious
For MSP analysts, these details drastically cut investigation time.
Example of how DMARCReport helps MSPs quickly answer:
- “Why is Microsoft failing DKIM this week?”
- “Why is Mailchimp failing SPF on this domain?”
- “Is this new sending source legitimate or an attacker?”
Across dozens of domains, clarity is everything.
2. Automatic Sender Classification (A Massive Time Saver)
One of the defining features of DMARCReport is its highly accurate ability to recognize, categorize, and group sender sources automatically.
This includes:
- Major cloud email providers
- Marketing automation tools
- CRM systems
- Billing platforms
- Development tools
- SaaS notifications
For MSPs onboarding new clients, this eliminates hours of detective work.
3. Multi-Tenant MSP Dashboard
DMARCReport includes a true multi-tenant model.
MSPs can:
- Add client domains in bulk
- Separate access by client
- Give clients their own login
- View cross-domain risk in a single master view
- Review client enforcement scores
This is one of the strongest multi-tenant implementations in the DMARC reporting space.
4. Threat Detection & Forensic Insight
While DMARC aggregate reports don’t include message content, DMARCReport still extracts:
- Spoofing attempts
- Failed authentication clusters
- Unknown senders
- Shadow IT services sending email
- Configuration drift
MSPs often use DMARCReport as an early-warning system for new phishing campaigns.
5. Ease of Use & Speed of Onboarding
DMARCReport is extremely fast to set up:
- Add DNS record
- Wait for reports
- Start seeing data within 24–48 hours
There’s no heavy infrastructure, no API dependencies, and no forced enterprise onboarding.
Valimail: Enterprise Identity Automation & Enforcement
Valimail is one of the earliest DMARC enforcement vendors, known for its enterprise identity authorization engine.
It is powerful—but its orientation and pricing reflect an enterprise-first design.
1. Strong Sender Discovery & Identity Authorization
Valimail places strong emphasis on:
- Mapping identities
- Detecting authorized vs unauthorized services
- Automated enforcement
This is useful for enterprises with:
- Hundreds of departments
- Multiple sub-organizations
- Chaotic SaaS adoption
For MSPs, however, these layers may feel heavier than necessary.
2. Automated DMARC Policy Management
Valimail can programmatically help organizations move from:
- none → quarantine → reject
While helpful for enterprises seeking centralized enforcement, MSPs usually prefer more manual control to avoid client disruptions.
3. Compliance & Brand Protection Dashboards
Valimail includes more enterprise-focused modules such as:
- Brand identity display
- Sending service authorization workflows
- Compliance tracking
These features align more with Fortune 500 governance models than MSP practicality.
4. Reporting Clarity
Valimail offers high-level reporting and visualizations, but less granular than a tool like DMARCReport. MSPs that need fine-grained XML interpretation may find Valimail’s reporting less actionable.
DMARCReport vs Valimail: Pricing Comparison
DMARCReport: Transparent, Fair, MSP-Oriented
MSPs prefer DMARCReport because:
- Pricing is predictable
- Volume discounts are strong
- Multi-domain pricing won’t balloon
- No enterprise licensing is required
- Support is included
This aligns perfectly with MSP recurring revenue models.
Valimail: Enterprise Subscription Model
Valimail’s pricing fits larger organizations:
- Enterprise minimums
- Higher per-domain cost
- Optional managed services
- Additional modules often cost extra
This can make Valimail less economical for MSPs handling many small clients.
User Experience Comparison
DMARCReport: Fast, Clear, and MSP-Optimized
MSPs consistently praise:
- Simple navigation
- Speed of accessing details
- Straightforward remediation insights
- Clear client-friendly explanations
The platform is intentionally lightweight but highly informative.
Valimail: Beautiful UI, Enterprise Depth, Moderate Complexity
Valimail’s UI is modern and visually appealing but:
- Requires more training
- Has more complex terminology
- Includes enterprise-focused workflows
This is great for large corporations, but less suited for MSP legibility.
Integrations Comparison
DMARCReport Integrations
- Microsoft 365
- Google Workspace
- DNS providers
- Major ESPs
- MSP toolchains (PSA/RMM optional workflows)
DMARCReport emphasizes interoperability without forcing any single ecosystem.
Valimail Integrations
- Enterprise IAM platforms
- SSO/SAML identity tools
- Enterprise email gateways
- Large-scale service authorization systems
These are excellent for large corporate IT teams.
Why Both Platforms Lead the Industry
DMARCReport leads for:
- MSPs
- Consulting firms
- Multi-client environments
- Domain portfolios
Valimail leads for:
- Large enterprises
- Teams needing identity enforcement automation
- Regulated industries
Alternative DMARC Reporting Tools
Here’s a wider view of the space, expanded further:
1. Agari (For Enterprise Threat Intel)
- Built for SOC teams
- Focuses on attack detection
- Deep threat behavioral analysis
MSPs rarely need this level of complexity unless running a security operations center.
2. dmarcian (Education-First Platform)
- Strong visualizations
- Standards-compliant
- Good for learning the protocol
A solid alternative for MSPs seeking a gentle learning curve.
3. EasyDMARC (Broad Feature Suite)
- Includes forensic analysis
- Offers deliverability tools
- Good all-in-one platform
Popular for small and mid-sized businesses.
4. Postmark DMARC
- Lightweight
- Minimalist reporting
- Strong for smaller teams
A good fit for micro-MSPs and small businesses.
Final Verdict: DMARCReport vs Valimail — Which Should MSPs Choose?
After a full comparison, the decision is clear for most MSPs:
Choose DMARCReport if you want:
- Multi-tenant MSP dashboards
- Clear and deep reporting
- Fast, simple onboarding
- Transparent pricing
- Easy client-facing explanations
- Detailed sender source analysis
- Strong value for multi-domain management
DMARCReport is the top pick for MSPs, hands down.
Choose Valimail if you want:
- Automation-heavy DMARC enforcement
- Identity-authorized email ecosystems
- Enterprise compliance modules
- A platform tailored to large organizations
Valimail is excellent for enterprise IT teams that want deep identity governance.
Final Thoughts
DMARC reporting is no longer optional for MSPs. Clients expect you to:
- Prevent spoofing
- Improve deliverability
- Enforce email authentication
- Provide visibility and reporting
DMARCReport makes this achievable for MSPs without overwhelming complexity or enterprise-grade pricing. It’s purpose-built for multi-client environments—giving MSPs clarity, efficiency, and reliability.
Valimail remains a powerful enterprise solution, but its identity focus, pricing structure, and product design simply align better with corporate IT departments than with MSP workflows.
