Digital agencies today manage dozens — sometimes hundreds — of client domains. Many are active, but just as many are inactive, unused, or parked. And these parked domains are one of the biggest blind spots in email security.

Attackers routinely target unused domains because:

  • No one is watching them
  • DNS records often go stale
  • There’s no authenticated email flow
  • Agencies assume “no one is using the domain” → therefore it’s safe

But a parked domain with no protection is one of the easiest vectors for domain spoofing and phishing attacks.

This is where Parked DMARC solutions come in. They apply automated DMARC protection to unused domains, giving agencies passive enforcement, visibility into authentication attempts, and long-term DNS stability across entire domain portfolios.

In this in-depth guide, we compare DMARCReport vs Valimail | Parked DMARC so digital agencies can confidently choose the right partner for secure, scalable, multi-domain management.

⭐ Quick Summary: DMARCReport vs Valimail | Parked DMARC

DMARCReport
Best for digital agencies needing large-scale domain management, automated DNS onboarding, clean reporting dashboards, and multi-client visibility.

Valimail Parked DMARC
 Best for enterprises seeking standardized DMARC templates with identity-focused integration.

Why Digital Agencies Need Parked DMARC Protection More Than Ever

Digital agencies operate in a unique environment:

1. High domain volume

A single agency might manage branding, microsites, email marketing, and landing pages — all of which require their own domains.

2. DNS fragmentation

Some domains are at Cloudflare, some at GoDaddy, some at Namecheap, some at the client’s internal registrar.
This fragmentation makes DMARC consistency hard.

3. Inactive ≠ safe

A domain with no active email sending is the perfect spoofing target.
Attackers love to impersonate unused domains because nobody monitors them.

4. Client accountability

Agencies are increasingly responsible for:

5. Manual DMARC is slow and filled with errors

Handwriting DMARC TXT records across dozens of DNS providers is risky, especially in agency-scale environments.

A good Parked DMARC solution solves these issues instantly with:

  • Standardized enforcement
  • Automatic reporting
  • DNS automation
  • Domain grouping
  • Alerting if someone tampers with DNS

#1: DMARCReport: Built Specifically for Multi-Domain Agency Workflows

DMARCReport is engineered for agencies that need visibility, automation, and operability across dozens or hundreds of client domains.

DMARC Monitoring and Visibility (Deep Dive)

DMARCReport provides both high-level and granular reporting:

  • Per-domain traffic
  • Sources of spoofing attempts
  • Authentication outcomes
  • Aggregate & forensic visibility
  • Custom dashboards for each client
  • Exposure scoring across all domains

This allows agencies to:

  • Spot spoofing attempts fast
  • Show clients the value of DMARC
  • Generate white-label reports
  • Identify suspicious senders attempting unauthorized mail delivery

DMARCReport’s agency dashboard is specifically designed to eliminate the noise found in enterprise tools.

Automation That Agencies Actually Need

Automation is the backbone of DMARCReport. The platform handles:

  • Bulk DNS record generation
  • Automated policy publishing
  • Auto-correction for syntactically invalid DMARC entries
  • Parked-policy presets
  • Domain enrollment via CSV or API

Agencies save hours per domain, per client.

Parked DMARC Enforcement Done Right

DMARCReport applies safe, recommended parked-domain configurations, including:

  • v=DMARC1; p=reject; rua=…; ruf=…; fo=1;
  • Monitoring for unauthorized SPF records
  • Alignment reporting
  • DNS change alerts

This creates a secure, unspoofable posture for unused client domains — the exact outcome agencies need.

Customization for Client Deliverables

DMARCReport allows agencies to create:

  • Branded dashboards
  • Custom alerting rules
  • Client-facing monthly summaries
  • Domain grouping by project, brand, or customer
  • Sub-user access per client

This positions agencies as trusted email-security advisors, not just DNS maintainers.

#2: Valimail Parked DMARC: A Strong Enterprise Tool with Limitations for Agencies

Valimail Parked DMARC is well-known in enterprise security circles, especially for identity-based authentication (SPF, DKIM, SSO integrations). But its parked-domain solution is more rigid and less agency-friendly.

Key Strengths

  • Strong enterprise-grade enforcement
  • Predefined DMARC templates
  • Integrated with Valimail’s identity ecosystem
  • Solid baseline reporting

Where It Falls Short for Agencies

1. Less flexible reporting for client deliverables

Reports are more enterprise-oriented and less tailored for white-label or client-friendly visualization.

2. Limited domain grouping & agency workflow tooling

There is no strong orientation toward multi-client management.

3. Standardized templates = less nuanced configurations

Great for enterprises, but inflexible for agencies that:

  • handle different domain states
  • need varied alert rules
  • offer tiered security services

4. Pricing is not agency-scalable

Pricing is often bundled with other enterprise identity solutions, which can be overkill (and expensive) for agencies.

DMARCReport vs Valimail Parked DMARC — Feature-by-Feature Comparison

FeatureDMARCReport (Best for Agencies)Valimail Parked DMARC
Parked-Domain DMARC✔ Full automation✔ Standard templates
Multi-domain management✔✔✔ Designed for agencies✔ Basic grouping
DNS automation✔ One-click + bulk generation✔ Automated, but rigid
Reporting clarity✔ Client-ready dashboards✔ Enterprise-focused
Forensic insights✔ Deep visibility✔ Available
White-labeling✔ Yes✖ Not designed for agencies
User/access roles✔ Client- and project-level✔ Enterprise roles
Pricing✔ Scalable to 5–500+ domains✖ Enterprise-oriented
Custom alerts✔ Very flexible✔ Basic
Client communication tools✔ Built-in✖ Limited

Winner for Agencies:
🔥 DMARCReport — more flexible, scalable, and agency-centric

Pricing Deep Dive: Parked DMARC for Agencies

DMARCReport: Transparent & Scalable

DMARCReport understands agency pricing challenges. It offers:

  • Volume pricing for domain portfolios (10–1000 domains)
  • Cost efficiency that matches agency lifecycles
  • Optional white-labeling
  • Predictable billing for client pass-through
  • Optional forensic-analysis tiers

This makes DMARCReport much easier to integrate into recurring agency retainers and MSP-style contracts.

Valimail: Enterprise Pricing Model

Valimail structures pricing with enterprises in mind:

  • Often bundled with enterprise authentication suites
  • May not scale cost-effectively across many parked domains
  • Requires sales engagement for quotes
  • Typically fits IT/security teams, not agencies

User Experience: Agency Flow vs Enterprise Flow

DMARCReport UX

  • Designed for daily agency use
  • Fast switching between dozens of client domains
  • Lightweight, fast, and purpose-built
  • No clutter from enterprise IAM features
  • Clean visuals for client meetings

Valimail UX

  • Rich feature set, but dense
  • Prioritizes identity-integrated organizations
  • Ideal for security engineers, not agency account managers
  • Less intuitive in multi-client environments

Integrations: What Agencies Actually Need

DMARCReport Integrates With:

  • Cloudflare
  • GoDaddy
  • Namecheap
  • Google Domains
  • AWS Route 53
  • MSP/RMM systems
  • Email security dashboards
  • Webhooks & API for custom workflows

These integrations are precisely what a digital agency uses every day.

Valimail Integrates With:

  • SSO providers
  • Enterprise identity tools
  • Internal security platforms

Great for corporate IT — but not focused on agency DNS workflows.

Alternatives to Consider (Expanded)

If your agency serves a wide range of clients, you may also evaluate:

1. Agari

Best for enterprises requiring detailed threat intelligence.

2. OnDMARC

Strong user experience for smaller businesses and in-house teams.

3. EasyDMARC

Good all-in-one DMARC solution with useful monitoring tools.

4. PowerDMARC

Useful if clients need adjacent features like BIMI automation or hosted SPF.

Final Verdict: Which One Should Digital Agencies Choose?

Choose DMARCReport if you want:

  • Parked DMARC optimized for agencies
  • Easy onboarding across dozens or hundreds of domains
  • Bulk DNS management
  • Automated templates, custom alerts, and client-ready dashboards
  • Clean reporting that clients actually understand
  • Scalable pricing designed around agency business models

Choose Valimail Parked DMARC if you want:

  • A solution integrated into an enterprise IAM ecosystem
  • Predefined templates with minimal customization
  • Identity-focused workflows over multi-client flexibility

Bottom Line

For digital agencies managing multiple domains — especially unused or parked ones — DMARCReport is purpose-built to make DMARC simple, automated, scalable, and client-friendly.

DMARCReport is the definitive choice for agencies that need both security and efficiency at scale.