The Importance of DMARC For Email Marketing and How to Get Started With it
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The Importance of DMARC For Email Marketing and How to Get Started With it

Email marketing is the backbone of the new-age online business era, where newsletters and other forms of marketing content are dispatched in bulk with the intention of attracting prospects into opening them and clicking on the links. Upon clicking the links, the recipients are taken to the products or services pages, hoping they will make…

DMARC Update: RFC is Considering To Replace the ‘pct’ Tag in DMARC With ‘t=’ Tag

DMARC Update: RFC is Considering To Replace the ‘pct’ Tag in DMARC With ‘t=’ Tag

A change is expected in the DMARC policy settings as IETF has introduced a draft that reports replacing the ‘pct’ tag with the ‘t=’ tag to overcome some challenges. Things are not certain yet, as the document is under discussion and consideration. Nonetheless, let’s see what can we expect.  What is DMARC? DMARC is an…

How to Add a DMARC Record to DNS?
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How to Add a DMARC Record to DNS?

Learning how to generate and add a DMARC record to DNS helps fortify phishing and spoofing attacks. DMARC is short for Domain-based Message Authentication Reporting and Conformance, a protocol designed to help recipients’ mail servers identify genuine and suspicious emails.  To add a dmarc record to DNS, you need to update your DNS settings with…

Detecting DMARC Issues Through Pentesting
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Detecting DMARC Issues Through Pentesting

Pen testing or penetration testing is defined as an authorized and strategized simulated cyberattack performed to explore the vulnerabilities of a technical system.  Sounds complicated? Here’s a simpler explanation- So, companies hire a penetration tester who breaks into their system just like a hacker would do. They try to take note of all the security…

8 Misconceptions About DMARC and its Deployment for Businesses

8 Misconceptions About DMARC and its Deployment for Businesses

Even Google and Yahoo have mandated the implementation of DMARC for companies sending over 5,000 emails per day. However, many companies are yet to take DMARC adoption seriously; unfortunately, the myths lurking around this topic put them into a dilemma, and hackers very well know how to take advantage of email-based security loopholes. But, as…

The Concept of External Domain Verification in DMARC Reporting

The Concept of External Domain Verification in DMARC Reporting

DMARC reporting helps domain owners gain insights into email activities that consequently support result-driven strategical adjustments. There are two types of DMARC reports– aggregate and forensic. You can start receiving them right in your desired email account’s inbox by using rua and ruf tags in your DMARC record and adding email addresses where you wish…

5 Common DMARC Challenges Experienced After its Deployment

Deploying DMARC seems like one of the crucial steps taken towards email deliverability and security. While the process of email authentication is pivotal in the journey of safeguarding your brand from impersonation, phishing, and spoofing, the biggest step is actually appointing an expert (or becoming an expert yourself) who can manage and monitor SPF, DKIM,…

Hackers Are Exploiting the Google Groups’ Practice of Rewriting “From:” Addresses; Should You Rethink Before Continuing on Google Groups Now?

Google is a highly reputed IT platform; however, despite the proactive measures and technologies it develops and adopts to keep its users safe, threat actors often outsmart their tech ninjas. And this has happened yet again! Recently, a cybersecurity firm uncovered a security loophole in Google Groups that has given hackers the opportunity to plan…

7 DMARC Management Service Providers Besides Dmarcian

7 DMARC Management Service Providers Besides Dmarcian

Dmarcian brings hundreds and thousands of senders, vendors, and operators together to establish a DMARC-protected email ecosystem. Their customers include banks, internet properties, governments, marketing agencies, telecoms, and commercial enterprises of different sizes and capacities. The team offers support, powerful tools, guides, and an expanding global network of DMARC deployment partners. It was founded in…

Is DIY-ing DMARC Safe?

Is DIY-ing DMARC Safe?

DIY DMARC isn’t considered safe due to the complexities involved and the requirement of technical expertise on board. It can impede the email flow, increase the number of false positives, and disrupt email-reliant operational flow. The person in charge should be well versed in the technicalities of SPF and DKIM, which include generating respective records,…

Protecting Your Email Infrastructure with DMARC for Office 365

Protecting Your Email Infrastructure with DMARC for Office 365

Domain owners implement DMARC to prevent email spoofing and phishing by instructing recipients’ mail servers on what actions to take against emails that are sent from your domain but don’t pass the DMARC authentication test. DMARC authentication is based on SPF and DKIM results. So, if an email fails SPF and/or DKIM checks, the DMARC…

Decoding Complex DMARC Reports; Learn to Read Them

Decoding Complex DMARC Reports; Learn to Read Them

DMARC reports give insights into your domain’s email activities, which help analyze how email service providers or mail servers treat messages you send. There are two types of DMARC reports: aggregate and failure. To start receiving DMARC aggregate reports, you need to add the ‘rua’ tag to your valid DMARC record and mention the email…