Klaviyo is a popular marketing automation platform for e-commerce platforms that helps them plan email campaigns and analyze customer behavior for improved engagement and conversions. If you are one of its users, it’s important for you to set up SPF, DKIM, and DMARC records for email authenticity and deliverability. This exercise ensures that only authorized…
Individual legal professionals and law firms are becoming one of the favorite targets for cybercriminals. The incidence of cyber attacks targeting UK law firms rose by 36% in the last year. Chaucer, a specialty reinsurance group, reported a total of 166 cyber breaches for the 2021/22 period. This figure surged to 226 for the 2022/23…
According to the How Businesses Hire Agencies Study by Semrush, nearly 94% of businesses outsource some or all of their marketing activities, including sending emails on their behalf. With such outsourcing comes the risk of opening up new gateways for malicious actors to access, intercept, and exploit your technical and non-technical resources. So, deploying SPF,…
Have you ever received an email from a seemingly familiar sender only to realize that it was perhaps a fraudulent one, masquerading as a legitimate email? Well, this looks like a classic case of a phishing attack that involves deceitful communication designed to trick individuals into divulging sensitive information, such as login credentials, financial details,…
In an email-based interview between Forbes and Stefan Schiller, a vulnerability researcher at Sonar, the latter raised concerns about how AI-driven phishing attackers can create convincing and personalized emails, fooling victims into revealing confidential personal and financial details. Moreover, the 2023 State of Phishing Report by SlashNext unveils a staggering 1,265% surge in phishing emails…
Sometimes, even illegitimate emails pass the DMARC check, and that’s because of the lack of enforcement controls by the domain owners. This is one of the primary cybersecurity vulnerabilities that allow cybercriminals to fool people through phishing emails. In October 2022, phishing attacks targeted nearly 600 brand names globally. Microsoft, Google, and Yahoo emerged as…
Nobody drafts an email intending to have it land in the spam or junk folder of the recipient, but when it happens, your communication gets hampered. You either fail to communicate a message or don’t get a response unless the recipient happens to check their spam folder. Mailboxes place suspicious emails in spam folders to…
As of January 16, 2023, the United States led globally in the daily volume of spam emails sent, totaling approximately 8 billion. Czechia and the Netherlands followed closely, ranking second and third with 7.7 billion and 7.6 billion spam emails, respectively. To combat such uncontrollable numbers of phishing and spamming instances, Google and Yahoo rolled…
There’s no doubt that phishing attempts are getting more sophisticated every day, but so is the email authentication infrastructure. In 2021, Kaspersky detected 469 different kinds of ‘phishing kits’ and blocked 1.2 million phishing pages. BIMI is another tool to help protect against phishing attacks. BIMI, or Brand Indicators for Message Identification, is a feather…
